Sundance Company was founded in 2011, as a media business working with companies like Anytime Fitness, TED, the Harvard Business Review, and The National Geographic Society in Australia, New Zealand, and Singapore. In 2024, the company decided to focus on media in the health, active lifestyle, and fitness environments.
Our team is highly experienced in media, and advertising sales within this sector, having worked for, and with leading gym brands for over two decades.
We partner with viva leisure, Australia’s second largest gym group in Australia with 332 clubs, and over 400,000 members. VL’s two largest brands are club lime (120 Clubs), and plus fitness (200 Clubs).
At Sundance Company, our success is driven by a dedicated team of media and advertising experts with a passion for health, active lifestyles, and fitness. With decades of combined experience, our team brings a wealth of knowledge and creativity to every project. We are committed to delivering excellence through innovation and collaboration.
Our diverse team members come from various backgrounds, each bringing unique skills and perspectives that contribute to our collective achievements.